Web Survey Bibliography
Contemporary survey research encounters increasing problems of declining response rates and growing costs, leading to a serious deterioration of data quality. In this regards, web surveys hold the potential for significant cost reductions, but still suffer from sampling issues, solicitation problems and generally low response rates. Optimization of survey research with the integration of web surveys into probability samples is thus one of the biggest challenges of contemporary social research methodology. The paper addresses this problem by discussing the findings of an experimental study conducted on a probability sample of the general population in Slovenia. The sample was divided into several experimental groups, manipulating the most important factors that impact on readiness of respondents for participation: solicitation mode, survey mode, and provision of incentives. The study employed web, mail, face-to-face and telephone modes. Analysis of cost-effectiveness was performed using the Mean Square Error (MSE) concept with a careful consideration of relations between the quality of obtained data and the research costs. These results, along with the findings on interaction between different factors influencing response rates, constitute the foundation for the formation of a pilot survey optimization model based on Markov chains. The model enables identification of the most optimal selection of solicitation, reminders, time of the next contact and surveying mode for individual respondents. Finally, the paper outlines the future development possibilities of the model, including its integration into an online survey application and automatic suggestions of the optimal survey strategy at different steps of a survey project.
Web survey bibliography (4086)
- Statistical Foundations of Cell-Telephone Surveys; 2008; Wolter, K., Smith, P.
- Wireless-Mostly Households: Estimates from the 2007 National Health Interview Survey; 2008; Blumberg, S. J., Luke, J. V.
- The Impact of the Spacing of the Scale Options in a Web Survey; 2008; Kennedy, C., Tourangeau, R., Conrad, F. G., Couper, M. P., Redline, C. D.
- Experiments in Visual Survey Design for Mobile Devices; 2008; Peytchev, A., Hill, C.
- Computing Metrics for Online Panels; 2008; Callegaro, M., DiSogra, C.
- 2006 Canadian Census Internet Mode Effect Study; 2008; Grondin, C., Sun, L.,
- Mode Effects on In-Person and Internet Surveys: A Comparison of the General Social Survey and Knowledge...; 2008; Smith, T. W., Dennis, J. M.
- Cell Phone Survey Sampling and Weighting; 2008; Battaglia, M. P.
- An Analysis of Mode Effects in Three Mixed-Mode Surveys of Veteran and Military Populations; 2008; Rachev, B., Yang, M., Davis, D., Szoc, R.
- Cell Phone–Only Household in a National MailSurvey: Who Are They?; 2008; Han, D., Cantor, D.
- Statistical Challenges Facing Cell Phone Surveys; 2008; Battaglia, M. P., Frankel, M. R.
- Cell Phone–Only Research at Arbitron: Statistical Analyses; 2008; Griffi, R.
- Identifying Nonresponse Bias Using a Survey Subset in Follow-Up; 2008; Gordek, H., Lynch, J., Chen, P., Morgan, T.
- Surveying Cell Phone Numbers in the United States; 2008; Lavrakas, P. J.
- Redesigning the American Community Survey (ACS): Computer-Assisted Personal Interview Sample; 2008; Castro, E. C., Hefter, S.
- Using Paradata to Actively Manage Data Collection; 2008; Laflamme, F., Pasture, T., Talon, J., Maydan, M., Miller, A.
- Survey Respondent Incentives: Research and Practice; 2008; Groves, R. M., Harris-Kojetin, L., Kulka, R. A., Mooney, G.
- Internet Surveys: Can Statistical Adjustments Eliminate Coverage Bias?; 2008; Dever, J. A., Rafferty, A., Valliant, R. L.
- Summary Report of a Survey of Learning Space Design in Higher Education; 2008; Grummon, P.
- Join the research - participant-led open-ended questions ; 2008; Verhaeghe, A., De Ruyck, T., Schillewaert, N.
- Optimising the language of email survey invitations; 2008; Moskowitz, H., Martin, B.
- How to Conduct Surveys: A Step-by-Step Guide; 2008; Fink, A.
- What's Really Important?; 2008; Grapentine, T., Teas, K. R.
- Top concerns for our industry; 2008; Grapentine, T.
- Surveys by Design; 2008; Hopewell, N.
- Measuring social desirability in web surveys through client-side paradata ; 2008; Van Acker, F., Theuns, P.
- Comparing the Reliability of Responses to Telephone-Administered versus Self-Administered Web-Based...; 2008; Rankin, K. M., Rauscher, G. H., McCarthy, B., Erdal, S.
- Can the internet replace postal surveys?; 2008; Sullman, M.
- Maximising response rates in household telephone surveys; 2008; O'Toole, J., Sinclair, M., Leder, K.
- Web Mining: A Survey Of Current Research, Techniques, And Software; 2008; Zhang, Q., Segall, R. S.
- Does a Probability-Based Household Panel Benefit from Assignment to Postal Response as an Alternative...; 2008; Rookey, B. D., Hanway, S., Dillman, D. A.
- Panel surveys go mobile; 2008; Weber, M., Denk, M., Oberecker, K., Strauss, C., Stummer, C.
- How accurate are self-selection web surveys?; 2008; Bethlehem, J.
- Antecedents of Anonymity Perceptions in Web-based Surveys; 2008; Whelan, T. J.
- Internet Research: Developments, problems, and potential; 2008; Welker, M., Matzat, U.
- Longitudinal tracking of voter perceptions during the 2007-2008 election cycle using a probability-based...; 2008; Tompson, T., Lawrence, M., Subias, S.
- Individual payments as a longer-term incentive in online panels ; 2008; Goeritz, A., Wolff, H.-G., Goldstein, D. G.
- Universal Design for Web Surveys: Practical Guidelines; 2008; Matulewicz, H., Coburn, J.
- An Iranian Experience of Internet Surveys; 2008; Khoshgooyanfard, A. R.
- Developing the Online Survey ; 2008; Gordon, J. S., McNew, R.
- Online image quality surveys based on response time; 2008; Rasmussen, D. R.
- Eliciting Subjective Probabilities in Internet Surveys; 2008; Delavande, A., Rohwedder, S.
- A Comparison of Item Nonresponse in Web and Pen-and-Paper Surveys of Sexual Behaviour; 2008; Evans, A. R., Elford, J., Bolding, G., Wiggins, D.
- Parallel Phone and Web-based Interviews: Effects of Sample and Weighting on Comparability and Validity...; 2008; Thomas, R. K., Krane, D., Taylor, H., Terhanian, G.
- Modern Telephony, the Web and Survey Management; 2008; Olsen, R. J.
- Mobile Web Survey Design; 2008; Peytchev, A. Hill, C.
- Impact of new technologies in data collection methods; 2008; Callegaro, M.
- Integration of the web into survey data collection: Balancing costs and errors; 2008; Vehovar, V., Berzelak, N., Lozar Manfreda, K.
- Response Non-Differentiation and Response Styles in Web-Based Studies: Causes and Consequences ; 2008; Frisina, L. T., Thomas, R. K.
- Communicative Channels, Cognitive Processes and Question Understanding: Results from a Randomized Field...; 2008; Fuchs, M.